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Last updated April 22, 2022

What does this mean for tourism businesses?

On December 15, 2021, the government implemented the COVID-19 Protection Framework also known as the “Traffic Light System”. For businesses in our region this means familiarising yourself with the COVID-19 Protection Framework and modifying your COVID-19 safety plan according to framework changes.

Please note that the Framework is undergoing changes. To learn more about these changes, click here.

Find more information for businesses below including key dates, resources and vaccine information. We will continue to update this page as new information becomes available.

  • Key dates

    Border reopening

    11:59pm on April 12, 2022

    The border reopened to temporary work and student visa holders who still meet their visa requirements — this includes people currently outside New Zealand and those who leave and want to return.

    Up to 5000 international students to study in semester 2 and fully vaccinated Australian citizens and permanent residents arriving from anywhere in the world will also be permitted entry.

    11:59pm on May 1, 2022
    The border reopens to fully vaccinated travellers from visa-waiver countries and existing (onshore and offshore) holders of valid visitor visas.

    July 2022

    From July, the new Accredited Employer Work Visa will open, and is available to workers offshore. At this point, the critical worker border exception will be removed. The new work visa will be available mainly to workers earning over the median wage as part of the Immigration Rebalance changes.

    October 2022
    Beginning in October all other visitors and students who require a visa to enter New Zealand, with normal visa processing resuming.

    For detailed information about border reopening, click here.

  • Resources

  • My Vaccine Pass

    As of 11:59pm on April 4, 2022, My Vaccine Pass is no longer required. Businesses will still be able to use the system if they would like to. Learn more here.

  • Communicating digitally

    Social media tips during COVID-19

    Here are some social media strategies that businesses can implement:

    Don’t go dark
    Social media allows you to speak directly quickly and effectively to your customers. As a result, you’re in a much better position to guide the conversation.

    Be transparent
    Make sure to communicate openly and encourage feedback. Doing this demonstrates that you understand the complexity of the situation and that you value your customers.

    Go above and beyond 
    The pandemic is an opportunity to show commitment to your values. Educating your audience during the pandemic can give your brand credibility and show its commitment to customer well-being.


    Google My Business during COVID-19

    If your business has been affected by COVID-19, it is important to update your business profile on Google. Often this is the first port-of-call for your customers. Be sure to update your business hours and contact information when relevant. For more information you can find guidance for businesses from Google here.